Yellow Hat Labs a full-service artisanal agency collective, with a culture built for the relevance of the now era. With our powers combined, we’ve experimented and it’s resulted in helping brands of every size find their way in the world at the intersection of attention, creativity, and innovation. And we thrive when turning cultural value into company values.

EASY TO UNDERSTAND. IMPOSSIBLE TO IGNORE.™ YHL 10 - 20©

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AGENCY UNDER THE BRIM

20+

We're a world-class team of diverse individuals who are here to do great work as well as be great to work with. Explore our culture manual.

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New Bedford, The Bay Area, and Wellington, FL. Feel free to reach out and say hello 🙂

12+

While we’re proud of our history and our accomplishments, and decades of combined experience, we’re loyal to our future and not our past.

168%

As Adweek’s 18th fastest growing agency, we’ve strengthened our company with new leadership, talent, and clients the past two years. We’re hiring btw.

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Strategy. Brand Experience. Digital Experience. Content. Technology. We’re uniquely built to build brands that matter in culture.

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Within the mobile and website related categories, no other agency has been recognized by the Webby Awards more than us the past four years. Explore our work.

CAPABILITIES

STRATEGIC PLANNING

Customer Experience
Consumer Insights + Trends
Omnichannel + D2C
Product + Service Vision
Go-To-Market Planning
Data Science + Analytics

USER EXPERIENCE

Experience Strategy
eCommerce + Websites
Digital Product + Services
Design Systems + Style Guides
iOS + Android Applications
Prototyping & Optimization

BRAND EXPERIENCE

Identity + Positioning
Visual Language + Art Direction
Design Production + Execution
Brand Messaging
Brand Guidelines + Playbooks
Campaign Development

TECHNOLOGY

Technical Discovery
Technical Architecture
Full-Stack Development
CMS Implementation
Quality Assurance
Interactive Prototyping

CONTENT CREATION

Content Strategy
Art Direction
Photography
Video Production
3D / Motion Graphics
Copywriting

Awards

While results are what matter most, we believe awards bring value and recognition to organizations as well as individuals.

TEAM & LEADERSHIP

We’re 20+ individuals from across the world driven by bold ideas and diverse perspectives. Craft, service, and efficiency drive us forward and we see our agency as a place for our shared values to collide.

TOBY MCGUIRE

VP, STRATEGY

TOBY MCGUIRE

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TOBY MCGUIRE

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TOBY MCGUIRE

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TOBY MCGUIRE

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TOBY MCGUIRE

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TOBY MCGUIRE

VP, STRATEGY

TOBY MCGUIRE

VP, STRATEGY